Privacy Policy
Effective Date: October 11, 2023
At birthday.gold, we and its affiliates, take your privacy seriously. This is our full privacy policy. Our policy is intended to comply with the rules and regulations to protect you as a consumer. If at any time, you feel that we are not upholding your rights, please get in touch with our legal department and share your concerns or questions.What this policy is for:
We value your privacy and want to be accountable to you, and transparent with you, in the way that we collect and use your personal information. Your privacy is important to us at birthday.gold ("birthday.gold" "Company," "we," "us," or "our"), and we are committed to safeguarding, preserving, and respecting your privacy rights. If you are a California resident, you have certain rights with respect to the collection, use, transfer, and processing of your personal information, as defined by the California Consumer Privacy Act ("CCPA"), Cal. Civ. Code § 1798.100 et seq., as amended by the California Privacy Rights Act ("CRPA") and implementing regulations. Our policy describes how we collect, use, share, disclose, retain, and secure the personal information we gather about you through our Site https://birthday.gold (the "Site"). We reserve the right to limit these rights where permitted under applicable law, including where your identity cannot be reasonably verified or to the extent your rights adversely affect the rights and freedoms of others.
Information We Collect
birthday.gold actively collects information from its visitors directly from you when you: create an online account, create a search, sign up to our newsletter, give a rating or review, take a survey, fill out an online form, enter a promotion or engage with us.
The types of information we collect include the following:
- Contact Information - We may ask about your personal information such as name, address or location, telephone or mobile number, or email address.
- Account Login Information - We will require you to provide information to set up an account with us.
- Demographic Information - We may collect demographic information such as your gender, age, ethnicity and postcode if and when you fill out an online form or a survey.
- Information You Share and Submit - We may collect information that you post either publicly or on a channel/platform we provide (e.g. forum, comment section, survey form and social media) for sharing among users.
- Location Information - If you have enabled location services on your mobile device, we may collect your location information to improve the services we offer. This enables us to provide location-based services. If you wish to change our access or permissions, you may do so in your device's settings.
Use of Cookies
"Cookies" are small pieces of information (text files) that a Site sends to your computer's hard drive or electronic browsing device while you are viewing the Site. These text files can be used by Sites to make the users experience more efficient. The law states that we can store these cookies on your device if they are strictly necessary for the operation of this Site. For all other types of cookies, we need your permission. To that end, this Site uses different types of cookies. Some cookies are placed by third party services that appear on our pages. We and some third parties may use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your computer until you delete them) to provide you with a more personal and interactive experience on our services and to market the services.
Use of Your Information
In general, personal information you submit to us is used either to respond to requests that you make, aid us in serving you better, or market our services. We use your personal information in the following ways:
- To provide our service to you.
- To protect your account.
- To notify you in a personalized manner about features and offerings.
By using our Site and signing up for our service, we collect the following categories of personal information and are illustrative examples from the CCPA from the birthday.gold Site:
| Category | Examples | Collected By Us | Retention Period |
|---|---|---|---|
| Identifiers | A real name, alias, postal address, online identifier, Internet Protocol address, email address, or other similar identifiers. | Yes | 5 years |
|
Personal Information |
A name, address, or telephone number. Some personal information included in this category may overlap with other categories |
Yes |
5 years |
|
Protected Classification Characteristics Under California or Federal Law |
Age, sex (including gender, gender identity, gender expression), veteran or military status. |
Yes |
N/A |
|
Commercial Information |
Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. |
No |
N/A |
|
Biometric Information |
Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data. |
No |
N/A |
|
Internet or Other Similar Network Activity |
Search history, information on interaction with our Site. |
Yes |
5 years |
|
Geolocation Data |
Physical location or movements. |
Yes |
5 years |
|
Sensory Data |
Audio, electronic, visual, thermal, olfactory, or similar information. |
No |
N/A |
|
Professional or Employment-Related Information |
Current or past job history or performance evaluations. |
No |
N/A |
|
Non-Public Education Information |
Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records. |
No |
N/A |
|
Inferences Drawn of the Consumer |
Inferences drawn from Personal Information identified above to create a profile about a consumer reflecting a consumer's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. |
No |
N/A |
|
Sensitive Personal Information |
Personal information that reveals (a) Social Security, driver's license, state identification card, or passport number; (b) account log-in, financial account, debit card, or credit card number in combination with any required security or access code, password, or credential allowing access to an account; (c) precise geolocation; or (d) the contents of a consumer's mail, email, and text messages unless the business is the intended recipient of the communication. |
(a) - No |
5 years |
Sensitive Personal Information
We will not knowingly collect or otherwise process your Sensitive Data, as defined under applicable state laws, without first obtaining your consent. Sensitive Data as defined in the CTDPA, UCPA, and VCDPA includes precise geolocation information. For the purposes of serving you relevant advertisements based on your location, we collect geolocation information to perform geofencing. We will not collect this information from Connecticut, Utah, and Virginia residents without first obtaining consent.
Disclosure of Your Personal Information
We disclose your personal information as described below and as described elsewhere in this Privacy Policy.
Third Parties Designated by You: When you use the Services, the personal information you provide will be shared with the third parties that you authorize to receive such information.
Third Party Service Providers: We may share your personal information with third party service providers to: provide you with the Services that we offer you through our Services; conduct quality assurance testing; to provide technical support; market the Services; and/or to provide other services to us.
Data Retention Policy
We will keep your Personal Data for as long as you are a registered user ecommerce platform, or for as long as is necessary for us to provide products or services for you, and for a limited period of time afterwards including but not limited to:
- Operate, maintain, and improve our Site(s) services;
- Respond to comments and questions and provide customer service;
- Develop, improve and advertising our podcast Services;
- Fulfill and manage our service, payments, and other transactions related to the Application;
- Identify you as a user in our system;
Your personal information may be kept and processed on servers in the United States. We may also create anonymous data records from your personal information by completely excluding information (such as your name) that makes the data personally identifiable to you. We use this anonymous data to analyze request and usage patterns so that we may enhance the content of our Services and improve Site functionality.
Third Party Sites
Our Site contain links to third party Sites. When you click on a link to any other Site or location, you automatically exit our Site or Services and go to another site, and another entity may collect personal information or anonymous data from you. We have no control over, do not review, and are not responsible for, these outside Sites or their contents. Please, be aware that the terms of this Privacy Policy, do not apply to these outside Sites or contents, or to any collection of your personal information after you click on links to such outside Sites.
Your Choices Regarding Information
We offer you choices regarding the collection, use, and sharing of your personal information. We may periodically send you emails that directly promote the use of our Services. When you receive promotional communications from us, you may indicate a preference to stop receiving further communications from us and you will have the opportunity to "opt-out" by following the unsubscribe instructions provided in the email you receive or by contacting us directly. Despite your indicated email preferences, we may send you service-related communications, including notices of any updates to our Terms of Use or Privacy Policy.
Children's Privacy
Protecting the privacy of the very young is especially important. While our service is intended for individual who identify as 18 years or older, we are fully aware and enjoy when adults celebrate their children's birthdays through our service. We have put safegaurds in place to prevent individuals who identify as under 13 years old. Outside of a Parental Account, we do not knowingly collect personal information from children under 13. In the event that we learn that we have collected personal information from a child under age 13 without verification or parental consent, we will immediately terminate that information. If you believe that we might have any information from or about a child under 13, please contact us using the information provided in the "Contact Us" section below. If you are an individual who identifies as under 18 years old, you must ask a parent or legal guardian to use our service.
Policy Update
birthday.gold reserves the right to change, amend, or modify our Privacy Policy without advanced notice. We will post the amended Policy on this page and indicate at the top of the page the date the Privacy Policy was effective. Please check our Site and this page periodically for updates. Your continued use of our Site constitutes acceptance of the most current version of this Privacy Policy.
Contact Us
To contact us regarding anything in this Privacy Policy or how we collect or store your personal data, please get in touch with us by using the 'Contact Us' page on our Site: legal@birthday.gold
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